Starting December 1 - World AIDS Day - the world's most followed celebrity Tweeters are sacrificing their digital lives to help save millions of real lives affected by HIV/AIDS in Africa and India.
That means no more Twitter or Facebook updates from any of them. No more knowing where they are, what they had for dinner, or what interesting things are happening in their lives. From here on out, they're dead. Kaput. Finished.
But they don't have to die in vain. And they don't have to stay dead for long. Just watch their Last Tweet and Testaments, and buy their lives back.
Every single dollar helps Keep a Child Alive fight this terrible disease. And when $1,000,000 is reached, everyone will be back online and tweeting in no time.
You can even join the fight yourself by sacrificing your own digital life. If Khloe and Kim can live without Twitter for a few days, maybe you can too.
Together, with a little digital sacrifice on our parts, we can give millions of real people the care, love and hope they deserve. We can give them
To learn more about what your dollars can do - click here.